She++ Documentary

On May 16, ROC offered an exclusive screening of “She++” documentary and a panel of female engineers.She ++

“In 2010, only 15% of computer science majors were females and 50% of girls felt that STEM was not a career path for women. These statistics inspired a few Stanford University students to produce a short film that explores the topic of women in tech. The documentary is meant to help girls feel less intimidated by coding”.

The leaders from the following organizations that support women in tech were present: DIY Girls, WITI, Girls in Tech LA, USC School of Engineering.

Panel of Female Engineers:

Melissa Bennett / Senior Software Developer / Huge

Esther Nam / Web Developer /

Mirian Avalos / CTO / County of San Bernardino, District Attorney

She ++ imageThere are more women in tech and business today than ever. Examples are Marissa Meyer from Yahoo!, Sherry Turkle from MIT and the author of “Alone Together”, Sheryl Sandberg COO of Facebook and the author of “Lean In”, Jennifer Pahlka from Code for America.

The majority of jobs today have technology component. And technology is about logic, which could be followed and designed by any gender. Both men and women can totally do it.

Related articles, books and blogs:


SMNT One Year Anniversary

So our birthday is#SMTBDAY May 20 coming up. It’s been a whole year of pitches, demos, great talks and networking. We will be celebrating our one year anniversary at 31Ten Lounge in Santa Monica  6:30PM -11PM on May 20, 2013.La Tech Happy Hour

Our venue 31Ten Lounge provides free massages and happy hour prices. Our friends from La Tech Happy Hour will come and celebrate with us!

Bring more friends, RSVP

Submit feedback on SMNT in person or via SurveyMonkey anonymously, and get quoted!

We will have cake, provided by our sponsor Elance.elance-logo

Elance is where people Work Differently™. A pioneer in today’s freelance revolution, Elance is the world’s leading platform for online work. Today over 500,000 businesses and 2 million freelancers use Elance in 170+ countries. Over 1 million freelance jobs are completed. Party on!

LA Founder Institute

Adeo RessiFounder Institute Session LA: Developing a vision for your Startup Idea took place at Mahalo Culver City Office on May 15, 2013. Adeo Ressi, the founder of FI, was speaking about their program for entrepreneurs right before the application process for LA starts on May 19, 2013.

About 50-70 people gathered to learn more about the program, that is available in 24 countries and 40 cities. It is a 3 months program that costs about $1000. “The Founder Institute is the World’s Largest Startup Accelerator, with a mission to “Globalize Silicon Valley” and help founders build enduring technology companies. Through our part-time entrepreneur training program, you can launch a company with guidance and feedback from experienced startup CEOs – while not being required to quit your job”.

Adeo Ressi introduced his framework.Founer Institue pitch

What is your idea? Can your idea Change 1 mil lives? Can you employ 500 people? Can you run it over 20 years?

Why you? Self-reflection, life narrative, happiness

What is the need? Real demand, customer pain, revenue potential

What is the insight? Unique solution, supports growth, culture – spend time thinking and researching

Validation. Be ready to think about ways to kill your idea if not validated.

So pitch in 1 min: your narrative, your pain or passion, the business, a unique insight and validation. Several people from the audience got up and pitched: online database animal shelters, hackers hacking at resorts worldwide and some other ideas. The LA 3 months Program is Jun 03, ’13 – Sep 09, ’13.

#SMNT10 at Santa Monica Public Library

Our #SMNT10 event took place at Santa Monica Public Library. There were 5 presenters, 1 special speaker, 1 great sponsor  and about 150 members attending.OLYMPUS DIGITAL CAMERA

Santa Monica Public Library impressed everyone with their current technology and on-going initiatives: digital books, bump payments, responsive website, virtual library navigation map that shows you how to get to the shelf where your book is, mobile app, digital catalog, and much more. Only 2 years ago OneClickDigital was not around, but today you can instantly download books to your smart device and listen to them at your convenience! And you don’t need to walk to the library to return the book, it will fly off your device back to the library when it is due! Diane Bednarski, Principal Librarian, mentioned a possibility of having stations around the city where you can easily download chapters of any book for free while you are waiting for your bus or else. How cool is that?

Heather Martin from was our venue sponsor and provided Krispy Kreme doughnuts! She wrote an article about our group back in Dec 2012: Marcus Filipovich from Pasadena Angels gave his friendly investor feedback at the end and told us about the design accelerator that he is launching in Pasadena.

My comments about presentations:

Lumeo – interesting approach to education, it is “not painful anymore”, beautiful images, video and slides

MyTrueCloud – impressive presentation with good explanation slides, 15 ppl team, and 1mln revenue already, congrats!

The Suitest – very elaborate demo video about hotel room comparison, I also thought about applying it to event venues

At The Pool – nice new concept about meeting people based on shared interests, I’d say a blend of craigslist and meetup, but could work for dating too

Tikr – countdown for your events, a perfect blend of video and ppt, entertaining

All presenters did a great job, and we do like variety in ways of delivery, content, industries, etc. So it was just perfect!

Our next meeting is Monday, May 20 at 3110 Main Str at 31Ten Lounge. We will be celebrating our 1 year anniversary, so come to chat with your fellow entrepreneurs from our group and LA Tech Happy Hour group, have a cake, and give your feedback about how to make SMNT even better. Also, please, submit your comments via survey anonymously

I will gather all comments and read highlights at our next demo/pitch event #SMNT11 at Cross Campus  on June 26.

#SMNT10-1     #SMNT10-6 #SMNT10-4     #SMNT10-2

See more pictures from #SMNT10:

Technology Pay It Forward #techpif

pif giving treeOn April 30 at 6-9PMpif flyer1 Santa Monica New Tech teamed up with Your Office Agent and the Satellite to have another great Pay It Forward event at the coolest lounge in Santa Monica: 3110 Main Street. It was the third Pay It Forward Event in this area and this time it was all New Tech and the giving tree was virtual via Twitter!

There werpif lyfte 20 companies and 200 individuals showcasing their cool stuff and giving their technology, skill or service to the community free of charge.  There were new apps, free memberships on cool site, business consultations and much more. And the purpose of all offerings was to strengthen the community and help each other.

See all 20+ company offerings Galpin

Everyone voted for the most attractive offers and the winners were pif Microsoft1announced at 9PM. Sponsors had special prizes and raffles, free beer and more.

Galpin Motors’ Prize: A Mustang Convertible Weekend

Microsoft’s prize: Microsoft Gaming Night for 15 ppl

Other offerings were activated at 10PM via Twitter hashtags.

It was mind blowing to see what technology can do! Social media experts showed how to use Twitter to benefit businesses and grow customer base.pif Microsoft

See our event’s brochupif brochureres for more cool stuff:

See pics on Meetup or FB

More info on Eventbrite:

A gift from #techpif to you

Thank you to 5 volunteers, 5 organizers, sponsors and participants! It was the hottest new technology paying it forward!